Al Farasha Tomato Paste

At Morouj, Quality Planning for the Al Farasha brand begins long before the production line, starting directly in the fields where our ingredients are grown. We prioritize "Quality by Design" by carefully selecting the finest, deep-red tomato varieties known for their high brix (natural sugar) content and rich flavor profiles. By collaborating closely with our global and local supply chains, we ensure that every raw material meets our strict purity standards. This proactive planning phase is designed to guarantee that Al Farasha tomato paste remains 100% natural, free from additives and preservatives, and perfectly tailored to meet the authentic taste preferences of every Sudanese kitchen.

The Quality Control process for Al Farasha is anchored in our state-of-the-art, ISO-certified packaging facilities in Khartoum-Bahri—the largest and most advanced of their kind in the region. We implement rigorous safety protocols and utilize both cold-break and hot-break processing techniques to preserve the natural nutrients and thick texture of our tomatoes. Each batch of Al Farasha tomato paste undergoes intensive vacuum-sealing tests and laboratory evaluations to ensure compliance with both Sudanese Standards (SSMO) and international ISO/HACCP requirements. This meticulous oversight allows us to maintain 99.9% consistency across our product range, ensuring that every can and sachet delivers the premium quality our customers expect.